Tourism

Objective: To explain how destination management works using a specific example from the Vysočina Region.

Content: Explanation of the concepts of destination management, breakdown of the levels of destination management in the Czech Republic, basic principles of destination management, presentation of specific activities of the regional destination management organisation, Vysočina Tourism.

Aids: Screen and projector, cable for connecting a laptop or PC in the classroom

Lecturer:Ing. Tomáš Čihák

Form: Lecture

Course description: Tour guide activities are irreplaceable in the field of tourism with technical aids. The guide is at the heart of the event. He or she represents the travel agency and communicates with service providers. The guide provides clients with information on the course of the tour, deals with emergency situations, and is in constant contact with them. The tour guide supervises the smooth running of the programme and the quality of the services provided. This job cannot be done only for financial reasons. The important prerequisite is love for people, empathy and interest in their problems. The tour guide should love travelling and exploring foreign lands, and should also be a lifelong learner, following professional literature and information on the Internet. At the College of Polytechnics, we interpret the basic terminology spiced with our practical experience in the Introduction to Tour Guiding, Methodology of Tour Guiding, and last but not least, we are already dealing with it in depth actively during several days of the Field Trip.

Objective: To gain knowledge in the field of guiding and its application to practice.

Content: legal requirements, types of trades, guide's license, types of guiding trades, relationship between guide and tour operator, guide's agenda, basic guide equipment, guide's duties, guide's social protocol, guide's working styles, guide's role, guide's verbal and non-verbal communication, emergency situations in tourism, international guide's day.

Aids: Computer, data projector, possibly a microphone.

Lecturer: Ing. Martina Drašarová

Form: Lecture

Objective: To introduce students to the concept of "tourism for all" and the importance of making the environment accessible to enable people with disabilities to participate.

Scope: The lecture focuses specifically on travel for people with disabilities. It pays attention to the requirements of this group of people when travelling, presents the most significant barriers they encounter when travelling, reveals the minimum standards for "barrier-free" services and highlights examples of good practice in the Czech Republic and abroad.

Aids: Data projector

Lecturer: Ing. Ivica Linderová, PhD.